
Forecasting Voluntary Sales Spotlight™ Report
Cost: $3,000; published 2025
This report analyzes the current sales environment and future potential sales for the voluntary market. Projections in this report are based on economic models and Eastbridge’s current views of the sales environment.
Carriers, brokers and other industry professionals rely on voluntary market forecasts to inform their business plans and to determine where they should focus their investments and resources. Eastbridge has published forecasting reports annually since 2016, with the exception of a few years. Because of the market rebound in 2023, Eastbridge did not produce a forecasting report in 2024, but is publishing an updated forecast this year due to mounting concern about the impact inflation will have on the voluntary industry.
The “Forecasting Voluntary Sales” Spotlight™ Report analyzes the current sales environment and future potential sales for the voluntary market. Projections in this report are based on economic models and Eastbridge’s current views of the sales environment. This report includes five different scenarios for consideration.
Specifically, the report includes:
- The history of sales and other forecasts for the voluntary market
- Background information on the voluntary market and distribution
- Actual forecasts for the future using five different forecasting methods
- Comparison of projections
- Other market influences
- Analysis and next steps
Unlike most of Eastbridge’s Spotlight™ Reports, this report is not based primarily on research but on Eastbridge’s opinions formed after years of experience in the industry. Carriers can use this information as a platform for internal discussions to develop their own predictions for future opportunities in voluntary sales, rather than adopting Eastbridge’s forecasts as fact.
View Table of Contents
1. Introduction
A. Report Objectives
2. Discussion of Forecasting
A. History of Voluntary Forecasts and Sales
B. Background on the Market
C. Background on Distribution
D. Market Forecasts
E. Other Influences
3. The Analysis
