
Employee Demographic Details: Exploring Attitudes and Behaviors About Voluntary/Worksite Benefits (Employer Size and Industry) - MarketVision™—The Employee Viewpoint©
Cost: $2,500; published 2026
Eastbridge’s biannual MarketVisionTM — The Employee Viewpoint study tracks the needs, wants and expectations of one of the market’s key stakeholder groups: employees. This report provides a detailed segmentation analysis of the surveyed employee population to examine how employee ownership and attitudes vary by demographic segments, including employer size and industry. A separate report will also be published that examines employee ownership, attitudes and behaviors by generation, occupation, income, and presence of children in household.
- Ownership of products through employer
- Number of voluntary products owned
- Preferred payment method
- Type of voluntary products owned and reasons for buying
- Importance of different insurance products
- Future interest in buying voluntary products
- Noninsurance benefit offerings by employers
- Benefits and enrollment communication methods used and preferred
- Enrollment methods, preferences and timing
- Overall voluntary enrollment experience satisfaction
- Impacts of inflation on existing voluntary coverage and future voluntary purchases
- Importance of online administrative services and capabilities
View Table of Contents
Table of Contents
1. Study Objectives and Methodology
- Study Objectives
- Methodology
- Report Structure
2. Findings by Employer Size
- Introduction
- Summary Findings
- Detailed Findings
3. Findings by Industry
- Introduction
- Summary Findings
- Detailed Findings
