Employee Demographic Details: Exploring Attitudes and Behaviors About Voluntary/Worksite Benefits (Employer Size and Industry) - MarketVision™—The Employee Viewpoint^©

Cost: $2,000; published 2024

Eastbridge’s biannual MarketVision™ — The Employee Viewpoint study tracks the needs, wants and expectations of one of the market’s key stakeholder groups: employees. This report provides a detailed segmentation analysis of the surveyed employee population to examine how employee ownership and attitudes vary by demographic segments, including employer size and industry. A separate report is also available that examines employee ownership, attitudes and behaviors by generation, occupation, income, and presence of children in household.

For each demographic category, the report examines:

• Ownership of products through employer
• Number of voluntary products owned
• Preferred payment method
• Type of voluntary products owned and reasons for buying
• Importance of different insurance products
• Future interest in buying voluntary products
• Noninsurance benefit offerings by employers
• Benefits and enrollment communication methods used and preferred
• Enrollment methods, preferences and timing
• Overall voluntary enrollment experience satisfaction
• Impacts of inflation on existing voluntary coverage and future voluntary purchases
• Importance of online administrative services and capabilities