Eastbridge Consulting Group has named Assurity the 2021 Voluntary Sales Growth Leader in the small carrier category for its outstanding sales growth. This is the fourth year in a row Assurity has earned the annual recognition from Eastbridge for companies with $10 million to $49.9 million in sales.
This report is conducted annually in conjunction with BenefitsPRO magazine and examines the current voluntary/worksite efforts of Voluntary Brokers and Benefit Brokers. Brokers are asked about their sales results, what they need from carriers to increase their success as well as current and emerging trends in the voluntary/worksite market.
YOU’VE HEARD THE saying about a tree falling in the forest when nobody’s there to hear it. Let’s apply that to benefits
enrollment: If you wow your client with a comprehensive and affordable benefits package, but few employees sign up, is the benefits program a success?
THE DIVERSITY OF products offered at worksites continues to expand. While traditional life, disability and even
supplemental health products are now mainstays in most brokers’ voluntary portfolios, “non-traditional” products like identity protection, pet insurance and legal plans are also now more commonly offered, desired and owned. Morethan 70% of brokers today regularly sell one or more non-traditional products, and between half and almost three-quarters offer identity theft protection.